2016 Southwest Popular/American Culture Association Conference



Drs. Cassy Burleson and Mia Moody/Ramirez represented the Baylor  University American Studies Department at the 2016 Southwest Popular/American Culture Association Conference. Burleson presented “Apples Don’t Fall Far from the Tree: Tracing the Trail to ‘Her Texas: Story, Image, Poem & Song.'” Moody-Ramirez presented “Discourse Analysis of the Top Rachel Dolezal Internet Memes.”

The 37th Annual Southwest Popular/American Culture Association Conference was held Feb. 10-13 at the Hyatt Regency Hotel and Conference Center in Albuquerque, N.M. The mission of the Southwest Popular/American Culture Association (SWPACA) is to promote an innovative and nontraditional academic movement in Humanities and Social Sciences and to celebrate America’s cultural heritages.

The organization aims to provide an outlet for scholars, writers and others interested in popular/American culture, to share ideas in a professional atmosphere, and to increase awareness and improve public perceptions of America’s cultural traditions and diverse populations.

Several Baylor professors and students from various disciplines attended the conference. Conference presentations were educational and enlightening.

“Attending the conference was a great experience for me,” Moody-Ramirez said. “I hope to return each year.”



The founder of Critical Studies Blog, Mia Moody-Ramirez, Ph.D., is an assistant professor of journalism, public relations and new media at Baylor University. She specializes in new media portrayals of women and people of color. Her recent papers focus on the effects of the James Byrd Jr. dragging death on Jasper, Facebook hate groups, stereotypes of President Barack and Michelle Obama, male and female rappers’ differing views on the “independent woman,” and coverage of missing women.

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